The Paramount Experience
Themed Attraction
Hollywood, California USA
Stonecreek Partners' creative unit Adventure Studios worked with Paramount to determine the viability of a Paramount Pictures themed and branded entertainment attraction that would anchor the Hollywood & Highland mixed-use development.
Work focused ideation and experiential design for the venue frontage and architectural signage, which would have "wrapped" much of the main entryway for the overall development. Work also included product concepting for what the venue could be, so as to bring the "Paramount Experience" to this core visitor destination in Hollywood adjacent to the Chinese Theater and across the street from Disney's Hollywood theater.
Client: Viacom Consumer Licensing, Paramount Pictures
