Strategic marketing refers to a means of devising and managing marketing programs that achieve marketing success based on the enterprises's sustainable competitive advantages.
Strategic marketing plans, are one critical component of an overall strategic business plan for an enterprise.
StoneCreek Partners Resource Pages are provided freely and without limitation for personal, private, non-commercial use, and may be linked to as a source page. All resource page information is based on 30 years of practitioner's experience of StoneCreek Partners' principals, in the retail, entertainment, hotel, residential, and commercial real estate industries.
